TIFFANY & CO.
PAPERFLOWERS PRODUCT LAUNCH – 360 degree campaign, including print, video, social, brand activation and launch event.
Responsible for brief, overseeing creative development, multiple shoot productions for both hero and social content, talent negotiations, music supervision, project management and delivery of final assets. Key liaison with external partners to amplify the creative concept in store and live events.
Creative Direction by Trey Laird, Directed by Francis Lawrence, Photographed by Cass Bird, BTS photography Lewis Mirret